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The ‘Cultural Pulse’ is a measure of hidden values within
a person which reflects their own life conditions. Social and Cultural
‘DNA’ is a measure of the ‘Pulse’ of a family,
community, group or organisation. This then shows the tensions and synergies
between the person and the family, community, group or organisation.
This allows for an understanding of the differences between preferred
ways of living or ’cultures’. The Competing Values, Culture
and Change Framework extends this understanding by looking at how we
talk about ourselves and organisations and how we sense them. These
are powerful tools that allow ‘emergence’ to a new wished
for future based on the preferences for life of the individual.
Social and Cultural 'DNA' is a metaphor for how societies developed over the last 100,000 years. Each person carries within them the residuals of these basic and ‘hidden’ cultural value systems. The intensity of each system discovers the way we cope with our life conditions today. By measuring this intensity it gives a view of the health of the ‘Integral Pulse’.